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How Much Does an Online Ordering System Cost for a Restaurant in Poland? 2026 Prices

Nick Okopnyi, CEO, Gustano · July 13, 2026 · 5 min read

In short

A ready-made online ordering system in Poland costs anywhere from ~49 zł/month (GoOrder) to ~840 zł/month (ChoiceQR, full package): UpMenu — from 169 zł with a 75-order limit, Gustano — 250 zł net/month with no order limit, Restaumatic and Papu.io don't publish pricing. A custom-built ordering website from a developer runs 10,000–18,000 zł as a one-off (Mateusz Kornaś, 06.2026). Add the payment processor's fee of ~1.5–2.5% and SMS to any option. Below is the full breakdown of cost and payback.

Short version: a restaurant in Poland faces three pricing scenarios. A ready-made subscription system runs anywhere from ~49 to ~840 zł net a month, depending on the vendor and package. A custom-built ordering website from a developer costs 10,000–18,000 zł as a one-off, plus support. Taking orders through aggregators costs 0 zł in subscription fees, but 25–35% commission on every order. Below, we break down each option piece by piece and calculate the total cost of ownership — including the expenses landing pages tend to skip.

What a subscription system costs: 2026 pricing

Current pricing from the main players (net, verified 13.07.2026):

System Subscription Order limit Note
GoOrder (GoPOS) from ~49 zł/month ChoiceQR data (03.2026); check with the vendor for what's in the base plan
UpMenu Basic 169 zł, Standard 289 zł (per location) 75 / 210 orders per month surcharge above the limit per the price list
ChoiceQR from ~169 zł to ~840 zł/month the top figure is the full package with QR menus and reservations (ChoiceQR data)
Gustano 250 zł/month (200 zł when paid annually); Premium 450 zł no limit everything included: a site in 4 languages, BLIK, loyalty, 300 SMS, delivery zones
Restaumatic not published (PRO / PRO+ / PRO+AI packages) pricing disclosed after contacting sales
Papu.io not published + a one-off per-location implementation fee pricing available in the panel after registration

None of these systems charge a commission on orders — that's the trait they all share against aggregators. The difference is in what's included in the subscription and how fast the bill grows alongside your turnover.

What a custom-built ordering website costs

According to developer Mateusz Kornaś (06.2026), a basic restaurant website in Poland costs 6,000–12,000 zł, while a site with its own online ordering and reservations runs 10,000–18,000 zł, with implementation taking 4–8 weeks. Studio Kalmus (04.2026) gives a similar range for an ordering site: 5,000–12,000 zł. On top of that come hosting, a domain, a payment gateway, and — most importantly — support: every functionality change is billed separately.

When custom makes sense: a chain with non-standard processes, special integrations, strict brand requirements. When it doesn't: a single restaurant that needs ordering "yesterday" — for the price of a custom build, you could run a subscription for 4–6 years, with updates and support already included.

Hidden costs: what makes up the real bill

Full cost = subscription + four line items that often surface after the contract is signed:

Payment processor. Stripe, Przelewy24, PayU, and others take ~1.5–2.5% on every online transaction. That's not the platform's commission — every system's customers pay it, no exceptions. At a turnover of 30,000 zł/month, that's 450–750 zł.

SMS notifications. Guests expect an SMS about their order status. In Gustano, 300 SMS/month are included in the plan, with extras at 0.30 zł each; other vendors sell SMS packages separately.

Additional locations. At Gustano, a second location and beyond cost +100 zł/month each (one is included). Papu.io charges a one-off implementation fee for each location.

Limits and surcharges. Plans with order limits (UpMenu: 75 and 210) turn into a variable cost line as sales grow — orders above the limit are billed per the vendor's price list.

The full math: two typical restaurants

A restaurant with 300 orders/month (55 zł average order value, 16,500 zł turnover). Gustano: 250 zł subscription + 250–410 zł payment processor ≈ 500–660 zł/month. UpMenu: 300 orders exceeds the limit even on the Standard plan (210), so a surcharge for orders above the limit gets added to the 289 zł — check the exact amount with the vendor.

A restaurant with 600 orders/month (60 zł average order value, 36,000 zł turnover). Gustano: 250 zł + 540–900 zł payment processor ≈ 790–1,150 zł/month. For comparison: those same 600 orders through an aggregator at a 25–35% commission would cost 9,000–12,600 zł.

The takeaway: the more orders, the more an unlimited plan matters — a "cheap" plan with a limit catches up to, and then overtakes, a fixed one as turnover grows.

When the system pays for itself

Faster than it looks. If a restaurant already sells through an aggregator, moving just 15 orders a month to its own site is enough: 15 orders × 60 zł × 30% commission ≈ 270 zł — Gustano's subscription is already covered. Every order moved after that is pure savings. For a restaurant with no online sales yet, the math looks different: the system pays for itself starting with the very first orders that used to get lost to a busy phone line or the lack of card payment.

What's included in Gustano's 250 zł

Gustano is a Polish SaaS platform for delivery restaurants — a branded online ordering website with zero commission, BLIK and card payments, a loyalty program, delivery zones, and Syrve POS integration. From 250 zł net/month.

The Standard plan includes: a branded site on your own domain in 4 languages (PL/UA/EN/RU), guest checkout, payment via BLIK / Apple Pay / Google Pay / cards / Przelewy24 / cash landing directly in the restaurant's account, SMS statuses (300/month), a loyalty program, promo codes and promotions, delivery zones on a map, a CRM with database export, analytics, and two mobile apps for staff and couriers. Options: Syrve mode +50 zł/month, an additional location +100 zł/month. The Premium plan (450 zł/month) with a white-label guest app will open once that app ships. Right now, the first customers are onboarded manually and get two months free.

Checklist: 6 questions to ask a vendor before subscribing

Ask directly: is there a commission on orders beyond the payment processor's fee; is there an order limit, and how much does exceeding it cost; what's included in the price versus billed separately (SMS, locations, modules); is there a setup fee and a minimum contract term; who owns the customer base and how do you export it; what prices does the guest see — net or gross — and who's responsible for the setup. The answers to these six questions give you the real price you'll be paying six months from now.

All pricing verified against public sources as of 13.07.2026 and subject to change — check current vendor terms before deciding.

Common questions

Which online ordering system is the cheapest in Poland?

The lowest entry point belongs to GoOrder (GoPOS) — from ~49 zł/month, according to ChoiceQR data (03.2026). But the final bill depends on what's actually in the base plan: order limits, SMS, and add-on modules can noticeably raise the price. Compare full monthly cost, not the number on the landing page.

Does Gustano have an order limit on its plan?

No. The Standard plan is 250 zł net/month (200 zł when paid annually) with an unlimited number of orders. Only the payment processor's fee grows, proportionally to turnover.

How much do SMS notifications for guests cost?

Gustano's plan includes 300 SMS a month, with extras at 0.30 zł each. Other vendors bill SMS packages separately — check when comparing.

Does the system get more expensive as order volume grows?

On plans with limits — yes: UpMenu's Basic plan, for example, includes 75 orders/month, Standard includes 210, and a surcharge applies above the limit. On unlimited plans, the subscription is fixed — as turnover grows, only the payment processor's fee (~1.5–2.5%) increases.

Isn't it cheaper to pay for a custom website once instead of a subscription for years?

A custom-built ordering website costs 10,000–18,000 zł as a one-off (Mateusz Kornaś, 06.2026) — that's 4–6 years of a Gustano subscription, and without counting the support, hosting, and further development that get billed separately on a custom build. Custom development makes sense for chains with non-standard requirements; for a small restaurant, a subscription is usually the better deal and gets you running faster.

Sources

  1. Mateusz Kornaś — Ile kosztuje strona internetowa dla restauracji z zamówieniami online (06.2026)
  2. Studio Kalmus — Strona internetowa dla restauracji: ile kosztuje (04.2026)
  3. UpMenu — Cennik (verified 13.07.2026)
  4. UpMenu — Ile kosztuje strona internetowa restauracji (blog)
  5. ChoiceQR — System zamówień online dla restauracji: jak wybrać w 2026 (03.2026)
  6. Restaumatic — Cennik pakietów PRO / PRO+ / PRO+AI (verified 13.07.2026)
  7. Papu.io — Regulamin: subscription model and implementation fees

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